Recycling denim made from cotton

Authentic denim is made mostly from cotton, a sustainable fiber, which can be broken down to its natural state and transformed into something new.

Drop off your denim locally

We partner with retailers and other organizations year-round to make it easy to recycle denim locally. Grab those back-closet jeans and look for a store or event near you.

NOW - 4/30/19

Drop off your denim at any American Eagle Outfitters location and get $10 off a new pair. Restrictions apply.

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*EACH COUPON RECEIVED WHEN RECYCLING DENIM IS VALID FOR ONE-TIME USE APRIL 1, 2019 THROUGH APRIL 30, 2019 AT AMERICAN EAGLE OUTFITTERS® STORES OR AE.COM® IN THE USA (INCLUDING PR) AND CANADA ONLY. RECEIVE $10 OFF ONE PAIR OF AEO® JEANS WHEN YOU BRING A PAIR OF JEANS INTO AN AE STORE TO BE RECYCLED. ORIGINAL COUPON (NO COPIES) MUST BE SURRENDERED AT TIME OF PURCHASE. DISCOUNT APPLIED PRIOR TO SALES TAX AND SHIPPING & HANDLING. CANNOT BE COMBINED WITH ANY OTHER COUPON OR DISCOUNT. OFFER NOT VALID FOR CLEARANCE JEANS, AERIE, TAILGATE, OR 3RD PARTY MERCHANDISE, PREVIOUSLY PURCHASED MERCHANDISE OR GIFT CARDS. NO CASH VALUE. NOT VALID OUTSIDE THE USA AND CANADA. © 2019 AEO MANAGEMENT CO. ALL RIGHTS RESERVED.

Drop off your denim year round at any Madewell location and get $20 off a new pair of jeans. Restrictions apply.

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*Offer valid on purchases made in Madewell stores through December 31, 2019, when you contribute one pair of jeans to the Blue Jeans Go Green™ denim recycling program and purchase at least one new pair of full-price jeans. Offer not valid at madewell.com or on phone orders. Offer cannot be applied to previous purchases or the purchase of gift cards and cannot be redeemed for cash or used in combination with any other offer. Offer not valid on third-party branded items. Terms of offer are subject to change. Blue Jeans Go GreenTM is a trademark of Cotton Incorporated.

Drop off your denim year round at rag & bone and receive 20% off your denim purchase that same day. Restrictions apply.

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*Offer valid on purchases made in U.S. full price rag & bone stores when you trade in your denim to the denim recycling program and purchase at least one new pair of full-price jean pants, jean jackets, jean shorts or jean skirts that same day. Offer cannot be applied to previous purchases, future purchases or the purchase of gift cards and cannot be redeemed for cash or used in combination with any other offer. Offer not valid on denim that is on sale.

Drop off your denim at an O.N.S. location and get 20% off a new pair of jeans. Restrictions apply.

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*20% Off a new pair of O.N.S jeans when you bring your old pair of jeans to our 71 Green Street flagship in SoHo. Offer valid in-store only and must be used the same day. Offer cannot be applied to multiple purchases, future purchases, redeemed for cash, or combined with other offers. Offer not valid on denim shirts. Blue Jeans Go Green™ is a trademark of Cotton Incorporated. UltraTouch™ Denim Insulation is a trademark of Bonded Logic, Inc.
NOW – 12/31/19

Head to your local Levis® store or Levis® Outlet to receive 20% off a single item when you bring your denim in for recycling*. Restrictions apply.

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*OFFER VALID THROUGH 5/01/20 AT LEVI’S® STORES AND LEVI’S® OUTLET STORES IN THE UNITED STATES AND SELECT STORES IN CANADA ONLY. 20% OFF ONE ITEM REDEEMABLE DAY YOU RECYCLE YOUR DENIM ONLY. COLLABORATIONS, LEVI’S® COMMUTER™, LEVI’S® MADE AND CRAFTED™, LVC, TAILOR SHOP SERVICES, AND VINTAGE PRODUCT EXCLUDED. NON-TRANSFERABLE. NO ADJUSTMENTS ON PREVIOUS PURCHASES. MAY NOT BE USED IN CONJUNCTION WITH ANY OTHER COUPON, IN-STORE PROMOTION, OR FOR GIFT CARD PURCHASES. MARKDOWNS EXCLUDED. LS&CO. EMPLOYEES NOT ELIGIBLE FOR DISCOUNT. THIS OFFER MAY BE MODIFIED BY LS&CO. IN ITS SOLE DISCRETION WITHOUT NOTICE AT ANY TIME.
NOW - 4/24/19

Bring in your old jeans and get 20% off your next pair of FRAME jeans. Restrictions apply.

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*Offer valid in FRAME stores only.*Offer valid only when you bring in denim jeans, and discount only valid on full-price FRAME denim jeans.
NOW - 5/6/19

Recycle your denim for a $10 credit at the Levi’s Tailor Shop within the 59th Street Bloomindale’s in New York City. Levi’s ® Tailor Shop is located on the Second Floor of Bloomingdale’s*. Restrictions apply.

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*$10 credit at the Levi’s Tailor Shop is valid at the New York City 59th Street Bloomingdale’s location only.
NOW - 5/12/19

Recycle your worn jeans with Beija-Flor Jeans, either online or in-store, and get $20 off a new pair! Restrictions apply.

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**Offer valid on purchases made on beijaflorjeans.com or at Beija-Flor Jeans stores through July 31, 2019, when you contribute one pair of jeans to Beija-Flor Jeans in partnership with Cotton’s Blue Jeans Go Green™ denim recycling program and purchase at least one new pair of full-price bottoms. Code is not for resale or publication and cannot be combined with other offers or used more than once. Past purchases, tops, accessories, gift cards, clearance/sale items, and commercial orders are excluded from this offer.
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These committed partners are helping to recycle denim all year.

Mail your denim

Mailing your denim is easy thanks to our handy mailing guidelines. Simply box it up, print a shipping label, and send it to the address below. We’ll make sure it stays out of a landfill and goes to good use.

  • Cotton's Blue Jeans Go GreenTM
  • Denim Recycling Program
  • 431 North 47th Avenue
  • Phoenix, AZ 85043
Mailing Label

Students from across the country join the cause

We’ve partnered with dozens of colleges and universities over the years, collecting thousands of pieces of denim along the way.

Pieces of denim
collected:

221,418

Schools that
have participated:

82*

Florida State University
Tallahassee, FL
Email for info.

University of Cincinnati
Cincinnati, Ohio
Email for info.

*Includes schools that have participated for multiple years.

Start your own
denim drive

Anyone can host a drive to collect denim. Students, professionals, volunteers, and more are invited to collect denim by encouraging and inspiring others in their communities. Whether it's in your neighborhood, at the office, or on campus, every effort makes an impact. If you’re interested, please reach out to learn how to get started.

Contact Us

Thank you

for your participation

Mail in Your Denim

Recycling denim into insulation can keep someone warm in the winter, and cool in the summer. One way to contribute is to mail in your used denim to the program directly. Here's how:
  • We recommended using our Mailing Label. However, if you choose to label your package yourself, please clearly address it to: The Blue Jeans Go Green™ Denim Recycling Program.
  • Please include your return address.
  • Please limit your package(s) to a maximum of 100 pieces of denim per parcel. If you have more than 100 pieces of denim, please contact us.
  • You are responsible for the cost of mailing your denim. You may select your carrier (for example USPS, FedEx, UPS, etc.)
  • Make sure your mailing package is strong enough to support the amount of denim you're putting in it.
  • Only denim items can be sent; however, any type of denim apparel (not just jeans) is accepted.
  • Your denim may be mailed in any type of condition – it can contain rips, holes, bedazzling, etc.
  • You do not need to remove anything from your denim. All decorations including buttons, grommets, snaps, zippers, etc. are removed during the recycling process. However, no paper or cardboard tags may be attached to the denim. Please remove these items prior to shipping.
  • Please contact us with any additional questions.